Zero worked with Stratco Australia to design and implement an advanced eCommerce website that delivers outstanding brand and user experience, providing Stratco with a comprehensive and essential online business solution.
The success of the Stratco eCommerce website is a perfect combination of the integration of CentricMinds eCommerce platform with our premium implementation services.
This has resulted in a seamless integration of advanced eCommerce functionality and website user interface design, with brand and user experience central to project goals.
The implementation services began with premium user interface design via responsive design templates to present strong brand presence and positioning for Stratco.
In-context Authoring Environment allows Stratco the ability to easily create and publish content as it appears and is presented to the front-end audience.
Deep metadata management allows Stratco the ability to tag and manage product information to powerfully categorise and display product information throughout the website.
The website provides the ability to automatically detect the viewers location and present local store location, product details and region pricing to ensure accuracy of information.
The CentricMinds eCommerce functionality provides Stratco with comprehensive out-of-the-box functionality as well as extensive customisation to meet their unique business needs, including:
CentricMinds has been configured to provide an advanced search experience for users where results are broken down into content categories, directing viewers to relevant content immediately.
CentricMinds eCommerce supports the ability for purchasers to choose a store to collect their order (at no shipping cost). This functionality is further enhanced with metadata features that allow Stratco to define which products are available for delivery or in-store collection only (e.g. hazardous / flammable goods).
CentricMinds "multi-site" function has allowed Stratco to generate a dedicated version of the website for its New Zealand operation, operated from within the single CentricMinds server instance. This provides Stratco with the ability to define unique content and products for sale relevant to the New Zealand market.
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