Hunter Douglas. Managing multiple websites

 

Hunter Douglas Australia is part of the world market leading Hunter Douglas group of companies. The group comprised of a global network of 132 companies operating in more than 100 countries.  Hunter Douglas focuses on innovation and the ability to service a variety of market opportunities using a portfolio of leading consumer brands. 

 Hunter Douglas case study product

The Challenge

To support the business growth and marketing strategy for the Hunter Douglas Australia business and their dealer network, they required the need to scale their digital footprint using a suitable web content management system that was customizable and would accommodate multiple websites for their portfolio of brands and dealer model.

Intuitive user experience

Hunter Douglas was able to introduce a user friendly multi-site Content Management System while hiding away the complexity behind the platform, and enables developers to extend the solution and interface with other applications.  

A single solution for managing multiple sites

To achieve the content management needs of so many individual websites, the CentricMinds platform was deployed in the multi-site management mode. This enables the setup, authoring and management of individual sites from a single content management interface.

Powerful document publishing

Hunter Douglas was able to create and display singular content pieces across a significant number of sites, and have personalized content displayed only to specific audiences and locations based on security and metadata associations.

Digital Experience Platform

  • Management of Multiple Websites
  • Content authoring permissions
  • Digital Asset Management
  • Automation of internal Business Process Workflows
  • In-context Authoring Environment
  • Advanced Roles based Security
  • Image Editing & Management Tools
  • Customized Lead Rules 
  • Integration with Hubspot, Eloqua and Salesforce 
  • Template logic, metadata and security associations

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